Type /

Kaye, Joyce Rutter

Type / Joyce Rutter Kaye. - Gloucester, Mass. : Rockport Publishers, c1998. - 95 p. : col. ill. 28 cm.

At head of title : Graphic idea resource.

Features ninety examples of creative,innovative ,and appropriate uses of type in projecting ranging from business cards to brochures to self-promotional mailers.Projects opted to use beautiful script letter as a central element in the design,while others take a more subtle,undrestated approach,using a carefully selected,classic sans serif style.Demonstrates that type can be sued as an essential design element.Includes type fonts custom-made for the job,elegant and classic fonts stretching traditional boundaries ,mod and retro type that avoids looking clinched,Facilitate streching altering and using type for any graphic design.


Graphic arts
Graphic design (Typography)