Mass communication and Philippine society /

Ables, Higino A.

Mass communication and Philippine society / Higino Alindogan Ables. - xii, 195 pages : illustrations 23 cm.

Includes bibliography and index.

Although written as a textbook, the book will prove informative and stimulating to anyone interested in the media. Higino Alindogan Ables, a professor or development communication in UPLB, has organized the book into four parts: historical background, contemporary picture, ethical dimensions, and theoretical and research issues of the Philippine mass communication. Though focusing mainly on print, radio and TV, the new media are also covered. The book was prepared under a Textbook Writing Grant from the U.P. System Creative and Research Scholarship Program.

9715423760


Communication--Philippines
Mass media--Philippines.

P 92.P6 / .Ab65 2003