Strategic management :

Hashim, Mohd Khairuddin.

Strategic management : text and cases / Mohd Khairuddin Hashim. - Second edition. - Australia : Thomson, [2008] - 194 pages ; 25 cm

Includes bibliographical references and index.

This textbook is written by a professor at the Universiti Utara Malaysia. It explores the essense of strategic management, its implementation, and evaluation and control. This second edition includes a new chapter on strategic thinking. Another highlight is the inclusion of 8 case studies featuring Malaysian companies.

9789814232487


Strategic planning.
Strategic planning--Case studies.
Business logistics.
Business logistics--Case studies.

HD 30.28 / .H273 2008