Excellence in business communication /

Thill, John V.,

Excellence in business communication / John V. Thill, Courtland L. Bovee. - Twelfth edition. Global edition. - Boston : Pearson, [2017]. - xlviii, 623 pages : color illustrations ; 27 cm.

Includes bibliographical references and index.

Following in the wake of the digital revolution and the advent of social media, business communication has been hit by yet another revolutionary change: the rise of mobile communication. In this Twelfth Edition of Boveé and Thill’s Excellence in Business Communication , the most significant and recent technology-related changes affecting the business world are thoroughly discussed. Not to be forgotten, the text continues to emphasize fundamental skills and principles, including the importance of writing, listening, presenting, and other components of business communication. Featuring practical advice, time-tested processes, and real-world examples, Excellence in Business Communication is the premier text for honing and developing essential communication skills. --Amazon.com

9781292156651


Business communication--United States--Case studies.

HF 5718.2.U6 / .T348 2017