3G handy guide : event management /

3G handy guide : event management / 3G E-Learning. - vii, 276 pages : color illustrations 23 cm.

It features: 1) Interactive activities, questions and quizzes 2) Compelling visual examples, case studies and graphic design 3) Easily customisable learning content and assessments.

Chapter 1: Values of Event Management -- Chapter 2: Event Planning -- Chapter 3: Event Promotion and Analysis -- Chapter 4: Event Marketing and Sponsorship Management -- Chapter 5: Risk Management Planning -- Chapter 6: Event Set Up and Monitoring.

This is the indispensable guide for event professionals and event management learners who want to adjust their thinking and planning decisions towards sustainability. Complete with suggestions about all aspects of managing an event, this handy guide incorporates real-world cases tables, and photographs, as well as new material about the legal aspects of event planning.--https://www.3ge-learning.com

9781680949087


Special events

GT 3405 / .A77 2019