Movers and shakers in the history of Philippine Advertising. / (Record no. 52207)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01190nam a2200229Ia 4500 |
| 001 - CONTROL NUMBER | |
| control field | 38698 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | 0000000000 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20211103184453.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 020829s2000 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9719216204 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (AEA)CF496CA163B34031A74FBD31B2176430 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | AEA |
| Transcribing agency | AEA |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Calero, Javier J. |
| 9 (RLIN) | 82066 |
| 245 #0 - TITLE STATEMENT | |
| Title | Movers and shakers in the history of Philippine Advertising. / |
| Statement of responsibility, etc. | Javier J. Calero. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Manila : |
| Name of publisher, distributor, etc. | GMA Foundation, |
| Date of publication, distribution, etc. | c2000. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 176 p. : ill. |
| Other physical details | 29 cm. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Is a collection of the author's insight and impression of 27 outstanding men and women who have shaped the development and growth of advertising and the media in the Philippines. Stories of their struggle and successes and the happenings in the advertising industry and the media should make interesting reading and valuable reference for practitioners and students alike. The material in this book first appeared in the newspaper Business World (Manila) from 1995-1999. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Advertisers |
| Source of heading or term | sears |
| 9 (RLIN) | 58530 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Advertising |
| Source of heading or term | sears |
| 9 (RLIN) | 4389 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Filipiniana Reference |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Aklatang Emilio Aguinaldo-Information Resource Center | Aklatang Emilio Aguinaldo-Information Resource Center | Filipiniana Reference | 08/29/2002 | FIL-005166 | FR HF 5813.P6 .C128 2000 | 3AEA0000264982 | 11/03/2021 | 11/03/2021 | Filipiniana Reference |
