MARC details
| 000 -LEADER |
|---|
| fixed length control field |
01475nam a2200277Ia 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
85620 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
0000000000 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20211103214550.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
051118s1987 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9971905302 |
| 040 ## - CATALOGING SOURCE |
|---|
| Description conventions |
rda |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HM 258 |
| Item number |
.V231 1987 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Valbuena, Victor T. |
| 9 (RLIN) |
48511 |
| 245 #0 - TITLE STATEMENT |
|---|
| Title |
Using traditional media in environmental communication / |
| Statement of responsibility, etc. |
Victor T. Valbuena. |
| 264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
Singapore : |
| Name of producer, publisher, distributor, manufacturer |
The Asia Mass Communication, |
| Date of production, publication, distribution, manufacture, or copyright notice |
[1987];copyright 1987 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
40 pages |
| Dimensions |
21 cm. |
| 336 ## - CONTENT TYPE |
|---|
| Content type term |
text |
| Source |
rdacontent |
| 338 ## - CARRIER TYPE |
|---|
| Carrier type term |
volume |
| Source |
rdacarrier |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc. |
Bonifacio, 1972). --From the introduction |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc. |
Historically, traditional or folk media have often played a role in the communication and promotion of new ideas and the adjustment to a new social or political order, apart from its traditional role of preserving and teaching established values. For example, in India, Indonesia, and the Philippines during colonial times or in wartime occupation when the mass media were under the control of an alien power, the traditional media have been used to ridicule the oppressors, present strategies for resistance, and rally popular support for nationalist and independence movements (Ranganath, 1980 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Communication |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Conservation of natural resources. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Environment education. |
| 9 (RLIN) |
48512 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Isagani R. Cruz Collection |
