MARC details
| 000 -LEADER |
|---|
| fixed length control field |
02072nam a2200301 i 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
327200 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
0000000000 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20180208133542.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
170221n 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9781473709263 |
| 040 ## - CATALOGING SOURCE |
|---|
| Description conventions |
rda |
| Original cataloging agency |
AEA-IRC |
| Transcribing agency |
AEA-IRC |
| Modifying agency |
AEA-IRC |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HD 30.22 |
| Item number |
.H616 2016 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Hirschey, Mark. |
| 9 (RLIN) |
21138 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Managerial economics / |
| Statement of responsibility, etc |
Mark Hirschey, Eric Bentzen. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
14th edition. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
Hampshire, London : |
| Name of publisher, distributor, etc |
Cengage Learning EMEA, |
| Date of publication, distribution, etc |
c2016. |
| 264 #1 - PUBLISHER--PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
Hampshire, London : |
| Name of publisher, distributor, etc |
Cengage Learning EMEA, |
| Date of publication, distribution, etc |
c2016. |
| 265 ## - SOURCE FOR ACQUISITION/SUBSCRIPTION ADDRESS |
|---|
| Source for acquisition/subscription address |
Belview Co., Inc. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xviii, 814 pages ; |
| Dimensions |
26 cm. |
| 336 ## - rdacontent |
|---|
| Content type term (R) |
text |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
|---|
| Media type term |
unmediated |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
|---|
| Carrier type term |
volume |
| Source |
rdacarrier |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Include index. |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc |
Managerial Economics, fourteenth edition, will show you how to use quantitative methods and economic analysis alongside common sense to understand business and solve managerial problems such as which products to produce, what costs to consider, and how to set prices. Its unique integrative approach demonstrates that important business decisions are interdisciplinary and cannot be made in isolation; the text illustrates how different functions must work together for the business to succeed as a whole. A basic valuation model is constructed and used as the underlying economic model of the firm; each topic is then related to an element of the value maximization model. This process shows how management integrates accounting, finance, marketing, personnel, and production functions. The text also provides an intuitive guide to marginal analysis and basic functional relationships and will help you sharpen your economic intuition. The new edition has been updated to ensure the maths content is more rigorous and many of the Managerial Applications features have been rewritten or entirely replaced to be more relevant to European countries. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Managerial economics. |
| Source of heading or term |
sears |
| 9 (RLIN) |
21123 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Bentzen, Eric. |
| 9 (RLIN) |
21145 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Library of Congress Classification |
| Item type |
Graduate Studies |
| 984 ## - WLN AUTOMATIC HOLDINGS STATEMENT (OCLC) |
|---|
| Holding library identification number |
065102 |
| Physical description codes |
lac |
