MARC details
000 -LEADER |
fixed length control field |
02230nam a2200289Ia 4500 |
001 - CONTROL NUMBER |
control field |
183749 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
0000000000 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20211104035819.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
100223s2010 nyum b a001 0 eng |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781555707132 |
050 ## - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
Z 674.75.S63 |
Item number |
.C883 2010 v.10 |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
Crosby, Connie, |
Dates associated with a name |
-1964 |
9 (RLIN) |
111298 |
245 #0 - TITLE STATEMENT |
Title |
Effective blogging for libraries / |
Statement of responsibility, etc. |
Connie Crosby. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc. |
New York : |
Name of publisher, distributor, etc. |
Neal-Schuman Publishers, |
Date of publication, distribution, etc. |
c2010. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xii, 139 p. : |
Other physical details |
ill |
Dimensions |
23 cm. |
500 ## - GENERAL NOTE |
General note |
Published in cooperation with the Library Information and Technology Association, a division of the American Library Association.--T.p. verso. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc |
Includes bibliographical references (p. 125-131) and index. |
505 ## - FORMATTED CONTENTS NOTE |
Formatted contents note |
Introduction : blogging basics -- Planning -- Implementation -- Marketing -- Best practices -- Measures of success. |
520 ## - SUMMARY, ETC. |
Summary, etc. |
Covers blogging basics,including a discussion on purpose and strategy and discovering audience types and needs.Gets one started on planning one's blogging initiative.Provides information on how to implement a new blog,including considerations in design,layout,and navigation,gaining readership and keeping it,and launching the blog,but also plenty of tips and tricks for finding and creating content,even when one have run out of ideas.Covers marketing techniques for getting the wordout about one's new blog,including traditional and newer social media techniques for marketing,as well,as a few of the old"analog"methods.Covers blogging best practices,with a particular focus on the lessons in effective and ineffective blogging practices that emerged from the blogging libraries questionnaire.Covers ways to analyze and measure the success of one's blog,with discussion of which measures are most important and how to track the conversations one initiates.Concludes with a glossary and a list of recommended resources packed with suggested reading plus helpful blogs and another Web sites to inspire one. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Librarians |
9 (RLIN) |
88986 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Libraries |
9 (RLIN) |
3083 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Libraries |
9 (RLIN) |
3083 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Libraries |
9 (RLIN) |
3083 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Library Web sites |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
Reference |