MARC details
000 -LEADER |
fixed length control field |
02048cam a2200301Ii 4500 |
001 - CONTROL NUMBER |
control field |
344709 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
0000000000 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20190305163810.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
170303t20172017ne a 000 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9789063694333 |
040 ## - CATALOGING SOURCE |
Description conventions |
rda |
050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HD 45 |
Item number |
.D788 2017 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Dragt, Els, |
Relator term |
author. |
9 (RLIN) |
29215 |
245 10 - TITLE STATEMENT |
Title |
How to research trends : |
Remainder of title |
move beyond trend watching to kickstart innovation / |
Statement of responsibility, etc |
Els Dragt. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
Amsterdam : |
Name of publisher, distributor, etc |
BIS Publishers, |
Date of publication, distribution, etc |
[2017]. |
264 #1 - PUBLISHER--PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
Amsterdam : |
Name of publisher, distributor, etc |
BIS Publishers, |
Date of publication, distribution, etc |
[2017]. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
199 pages : |
Other physical details |
illustrations (some color) ; |
Dimensions |
23 cm. |
336 ## - rdacontent |
Content type term (R) |
text |
Source |
rdacontent |
337 ## - MEDIA TYPE |
Media type term |
unmediated |
Media type code |
n |
Source |
rdamedia |
338 ## - CARRIER TYPE |
Carrier type term |
volume |
Carrier type code |
nc |
Source |
rdacarrier |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc |
Includes bibliographical references. |
520 2# - SUMMARY, ETC. |
Summary, etc |
Understanding trends, the emerging values and needs of groups in society provides you with a foundation to innovate and create change. This book gives you an overview of the trend research process. lt brings a structured, research-based approach to the table instead of a crystal ball. It is practical, hands-on and offers multiple perspectives on researching trends for professionals and trend students around the globe. lt shows you that researching trends is a skill that combines the intuitive and the analytical. Based on a 3 step method, you will learn in a hands-on way to scan your environment for signs of change, analyse your trend spots and apply your trend insights to kick start innovation. This book synthesises existing theories, concepts and ideas on trend research. The interviews with experts and students will guide you on your trend journey |
520 8# - SUMMARY, ETC. |
Summary, etc |
This book shows you how to use trend research to explore the future. You'll learn to scan the environment for signs of change, analyse trend spots and apply insights to kickstart innovation |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Technological innovations |
General subdivision |
Research. |
9 (RLIN) |
29216 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Change |
General subdivision |
Research |
9 (RLIN) |
29217 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Forcasting Research. |
9 (RLIN) |
29218 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
Library of Congress Classification |
Item type |
Graduate Studies |
984 ## - WLN AUTOMATIC HOLDINGS STATEMENT (OCLC) |
Holding library identification number |
067409 |
Physical description codes |
lac |