Communication research in the Philippines : issues and methods / Elena E. Pernia.
Material type:
TextQuezon City : University of the Philippines Press, 2004Description: vii,127 pages 23 cmISBN: - 9715423922
- P 91.5.P6 .P423 2004
| Item type | Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
Filipiniana
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DLSU-D HS Learning Resource Center Filipiniana | P 91.5.P6 .P423 2004 (Browse shelf(Opens below)) | Available | 3SHS2016000058 |
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| P 90 .F391 2016 SPEAC : speak and listen in context an oral communication textbook for senior high school / | P 90 .M791 1996 Pag-usapan natin: ang media ... ang Pilipino ... atbp ... / | P 90 .P658 2017 Power speak : | P 91.5.P6 .P423 2004 Communication research in the Philippines : issues and methods / | P 92.P6 .Ab65 2003 Mass communication and Philippine society / | P 92.P6 .T575 2014 Communication and media theories / | P 92.P6 .T575 2014a Communication and media theories / |
Communication research has benefited from the theoretical and methodological traditions of the arts and humanities as well as the social sciences. Over the years, theoretical perspectives and methods have become more progressive and sophisticated. This book serves as a guide to specific communication research methods, like content and reception analyses, field research, organizational culture and climate, and web page analyses. Thus it is a useful and practical resource on research methods for both Filipino and Asian students of communication.
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