Creative strategy generation : using passion and creativity to compose business strategies that inspire action and growth / Bob Caporale.
Material type: TextPublisher: New York : McGraw-Hill Education, [2015]Description: xv, 252 pages : illustrations ; 24 cmContent type:- text
- unmediated
- volume
- 9780071850117
- HD 30.28 .C173 2015
Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Graduate Studies | Aklatang Emilio Aguinaldo-Information Resource Center Graduate Studies | Graduate Studies | HD 30.28 .C173 2015 (Browse shelf(Opens below)) | Checked out | 11/15/2020 00:00 | 3AEA2015006105 |
Includes bibliographical references (pages 235-241) and index.
"A step-by-step guide to creating successful business strategies by learning how to apply a creative process to classic strategic theories. Its lessons are aimed squarely at the thousands of strategic practitioners who are tasked with developing product, portfolio, and market-level strategic plans for their organizations."--Amazon.com.
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