Becoming a guru : an introduction to advanced research / Ramon K. Katigbak ; foreword by Cesar E.A. Virata.
Material type: TextPublication details: Pasig City : Anvil Pub., c2008.Description: xiii, 199 p. 23 cmISBN:- 9789712719400
- Q 180.A1 .K156 2008
Item type | Current library | Call number | Status | Date due | Barcode | |
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Isagani R. Cruz Collection | Aklatang Emilio Aguinaldo-Information Resource Center | Q 180.A1 .K156 2008 (Browse shelf(Opens below)) | Not for loan | 3IRC0000007679 | ||
Filipiniana | Aklatang Emilio Aguinaldo-Information Resource Center Filipiniana | Q 180.A1 .K156 2008 (Browse shelf(Opens below)) | Available | 3AEA0000304380 |
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Q 180.A1 .F732 1993 Developing competencies in research writing. / | Q 180.A1 .F732 1993 Developing competencies in research writing. / | Q 180.A1 .J65 1984 Developing methods for utilizing research findings. / | Q 180.A1 .K156 2008 Becoming a guru : an introduction to advanced research / | Q 180.A1 .Se11 1991 SEA abstracts. | Q 180.A1 .Se11 1991 SEA abstracts. | Q 180 D4 1977 Guide to scientific reporting : emphasis on food research. |
Includes bibliography (p.190-198).
The real-world research that supports a manager's organizational vision is different in kind from the academic research that produces a thesis or scholarly article. Unfortunately, the latter is usually the only kind taught in school. The object of real-world research is not to describe or predict, but to influence managerial behaviour. Thus the real-world researcher must develop additional skills, notably those related to creativity, persuasion and presentation. This book, based on Dr.Katigbak's decades of experience in government, private business and academe, attempts to impart these skills, and in the process to set the researcher on the path to becoming a management guru. (Source: http://www.marymartin.com)
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