John L. Gokongwei, Jr. : the path of entrepreneurship / Marites A. Khanser.
Material type:
TextPublication details: Quezon City : Loyola Schools, Ateneo de Manila University, 2007Description: xxii, 244 pages : illustrations (some col.) 24 cmSubject(s): LOC classification: - HC 452.5.G64 .K527 2007
| Item type | Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
Isagani R. Cruz Collection
|
Aklatang Emilio Aguinaldo-Information Resource Center | HC 452.5.G64 .K527 2007 (Browse shelf(Opens below)) | Not for loan | 3IRC0000007293 |
and the innovation he introduced in the more than six decades of entrepreneurial career. It also provides Gokongwei's personal background in order to understand the influence on his entrepreneurial mind. For John Gokongwei, entrepreneurship is a path lived to the fullest, it is a road strewn with challenges that constantly tested his character. This research project was initially approved as Business case in July 2005, Ateneo de Manila University, University Research Council.
the failures and triumphs through the many corporate battles he waged
the key risks he took
the sources of his wealth
Gives a glimpse into the thought process behind the entrepreneurial genius of John Gokongwei. A case study of the most successful Chinese-Filipino entrepreneurs in the Philippines, John Gokongwei Jr., founder of a highly successful group of companies. Endeavors to shed light on the thinking and behavior of the entrepreneur and to illustrate the patterns of successful decision-making. Documents and highlighted the evolution of John Gokongwei's many entrepreneurs and his leadership style. The various growth strategies he adopted
There are no comments on this title.
