Entrepreneurship : the art, science, and process for success / Charles E. Bamford, Garry D. Bruton.
Material type:
TextPublisher: New York : McGraw-Hill Education, c2016Edition: 2nd edition ; international student edition ; McGraW-Hill International editionDescription: xxiv, 320 pages : color illustrations ; 27 cmContent type: - text
- unmediated
- volume
- 9789814714297
- HD 62.5 .B219 2016
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
Graduate Studies
|
DLSU-D GRADUATE STUDIES Graduate Studies | Graduate Studies | HD 62.5 .B219 2016 (Browse shelf(Opens below)) | Available | 3CIR201766367 |
Revised edition of the authors' Entrepreneurship : a small business approach, 1st ed., published in 2011.
Includes indexes.
Crafting the second edition of this book was both a pleasure and a challenge. The overwhelming goal of the book is to emphasize three core tenets to starting an entrepreneurial venture:
1. Science of practice as the heart of starting and running a successful entrepreneurial venture.
2. Art of turning an entrepreneurial venture into a success.
3. Processes that tie these two areas together into a coherent and organized business.
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