A social networking primer for librarians / Cliff Landis.
Material type:
TextPublication details: New York : Neal-Schuman Publishers, c2010.Description: x, 107 p. : ill. 23 cmISBN: - 9781555707040
- Z 674.75.S63 .L235 2010 v.7
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Aklatang Emilio Aguinaldo-Information Resource Center Reference | Z 674.75.S63 .L235 2010 v.7 (Browse shelf(Opens below)) | Not for loan | 3AEA0000315977 |
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| Z 674.75.S63 .Sch52 2012 User experience (UX) design for libraries / | Z 674.75.S63 .C883 2010 v.10 Effective blogging for libraries / | Z 674.75.S63 .H279b 2010 v.3 Microblogging and lifestreaming in libraries / | Z 674.75.S63 .L235 2010 v.7 A social networking primer for librarians / | Z 674.75.S63 .P926 2010 v.5 Wikis for libraries / | Z 674.75.W67 .B587 2015 Usability testing : a practical guide for librarians / | Z 674.75.W67 .C738 2015 v.1 The complete guide to using Google in libraries / |
Published in cooperation with the Library Information and Technology Association, a division of the American Library Association.--T.p. verso.
Includes bibliographical references (p. 97-101) and index.
Introduction : social network site basics -- Planning -- Implementation -- Marketing -- Best practices -- Measures of success.
2. Plan and Implement a New Web 2.0 Technology Today
3. Apply the Social Marketing Techniques Used by the Pros
4. Follow Best Practice Established by library Innovators
5. Measure Your Success.
Explains how to use today's most popular social networking Web sites to reach out to library patrons, promote the library, and build community. The author illustrates how to create an effective library presence within these extensive communities from project ideas, planning, and buy-in to marketing and best practices.Outlined are creating library pages, installing and building library applications such as catalog search boxes, creating and managing events and promotions and using Facebook for library instruction. The book incorporates a 5-step approach to make learning and implementing of the concepts on social networking work: 1.Integrate Social Networking Technologies with Library Services
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