Color folders in the mind : a branding story : a metaphorical guide to tracking your brand anytime, anywhere / by Karen V. De Asis ; [edited by Margie Quimpo-Espino ; foreword by Socorro C. Ramos].
Material type: TextPublication details: Quezon City : K.V. De Asis, c2007.Description: 116 p. : ill. 21 cmISBN:- 9789719385202
- HD 69.B7 .D349 2007
Item type | Current library | Call number | Status | Date due | Barcode | |
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Filipiniana | Aklatang Emilio Aguinaldo-Information Resource Center Filipiniana | HD 69.B7 .D349 2007 (Browse shelf(Opens below)) | Available | 3AEA2014002311 | ||
Filipiniana | Aklatang Emilio Aguinaldo-Information Resource Center Filipiniana | HD 69.B7 .D349 2007 (Browse shelf(Opens below)) | Available | 3AEA2014002312 | ||
Filipiniana | Aklatang Emilio Aguinaldo-Information Resource Center Filipiniana | HD 69.B7 .D349 2007 (Browse shelf(Opens below)) | Available | 3AEA0000315511 | ||
Filipiniana | Aklatang Emilio Aguinaldo-Information Resource Center Filipiniana | HD 69.B7 .D349 2007 (Browse shelf(Opens below)) | Available | 3AEA0000315512 | ||
Filipiniana | Aklatang Emilio Aguinaldo-Information Resource Center Filipiniana | HD 69.B7 .D349 2007 (Browse shelf(Opens below)) | Available | 3AEA0000315515 |
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Bonus chapter on Who are ethical Filipino managers"--Cover.
Color Folders in the Mind is rich with marketing wisdom, and provides a clear roadmap for every one who wants to build a successful brand. It brings to light the elements that help global brands remain successful, and illustrated how local brands adopt brilliant marketing strategies to transform themeselves into world class brands.
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