Social Media : the convergence of public and personal communication / Meikle, Graham --
Material type:
- 9780367897802
- HM 742 .M512 2024
Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
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DLSU-D HS Learning Resource Center Circulation | Circulation | HM 742 .M512 2024 (Browse shelf(Opens below)) | 001495 | Available | 3HS00000001495 |
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HM 585 .C884 2018 Experience sociology | HM 585 .L645 2000 Sociology : | HM 736 .R363 2024 Group communication : an advanced introduction / | HM 742 .M512 2024 Social Media : the convergence of public and personal communication / | HM 743.T557 .K182 2022 TikTok : creativity and culture in short video / | HM 831 .Sch79 2017 Social changes in a global world / | HM 1033 .G455 2001 The tipping point : |
Includes index.
Introduction 1. Communication 2. Data 3. Remix 4. News 5. Visibility 6. Citizenship 7. Regulation
rom Facebook and YouTube to TikTok and WeChat, this accessible book explores the relationships between public and personal communication on social media to understand their impacts on users’ everyday lives.
Social media have made possible new kinds of relationships, entertainment, and politics, and enabled billions of people to experience new forms of communication, community, and communion. But social media are also profit-driven, data-mining corporations, and their core business model is often built around targeted surveillance that enables the commercial exploitation of their users’ everyday lives. Graham Meikle explores the tensions between these different dimensions of social media, engaging with questions of communication, data, remix, news, visibility, citizenship, and regulation. This second edition has been substantially revised: more than half of the text is entirely new to this edition, and those sections that remain have been completely updated. This new edition includes analysis of the data-driven business models of major social media firms, and of how these firms are expanding into new areas such as AI. It also includes discussion of major developments in news, surveillance, and activism on social media, as well as a new chapter on regulation.
This book is an ideal critical introduction to social media in all their complexity
In English.
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