TY - BOOK AU - Nowell-Smith, Geoffrey, ed. AU - Nowell-Smith, Geoffrey TI - The Oxford history of world cinema. SN - 019874242-8 PY - 1996/// CY - Oxford PB - Oxford University Press KW - Motion pictures KW - sears N2 - Presents the history of cinema which focuses on those which hve concurred to turn the original invention of moving images on celluloid into the great institution known as the movies.It tells cinema as a popular art.It is a popular art because it emanates fron the people transmitted by mechanical means of mass diffusion and draw its strength from the ability to connect to the needs ,interests,and desires of a large public.It also deals with world cinema because it tells the history of many different cinemas,growing in different parts of the world and asserting their rights to independent existence often in defiance of the forces attempting to exercise control the market on a global scale ER -