TY  - BOOK
AU  - De Guzman, Rene R.
TI  - Philippines' greatest brands: capitalizing on the value of a brand name 
AV  - FR HD 69.7.B7 .P538 2003 
PY  - 2003///
CY  - Makati City
PB  - Quicksilver Graphics
KW  - Brand name products
KW  - sears
ER  -