TY  - BOOK
AU  - Orcullo, N.A.
TI  - Fundamentals of strategic management
SN  - 9789712348617
AV  - HD 30.28 .Or1 2007
PY  - 2007///
CY  - Manila
PB  - Rex Book Store
KW  - Strategic planning
N2  - This book was written with the undergraduate students in mind without job or industry experience or anyone who wishes to be introduced to the theories and principles of strategic management
ER  -