TY - BOOK AU - Griffey, Jason. TI - Mobile technology and libraries SN - 9781555707118 AV - Z 680.5 .G874 2010 v.2 PY - 2010/// CY - New York PB - Neal-Schuman Publishers KW - Library Web sites KW - Mobile communication systems KW - Pocket computers KW - Smartphones N1 - Published in cooperation with the Library Information and Technology Association, a division of the American Library Association.--T.p. verso; Includes bibliographical references and index; Introduction : mobile technology basics -- Planning -- Implementation -- Marketing -- Best practices -- Measures of success N2 - Begins with an introduction of mobile technology in libraries and a discussion of the major and minor platforms,cellphone types,and other mobile-related services. Covers everything one needs to plan for integrating mobile technology into one's library services,including which situations are appropriate for mobile technology use and the different services available. Covers how to implement a mobile technology plan.Covers a mobile services marketing techniques,general best practices and measuring success of one's library mobile services and how to build off one's success ER -