TY  - BOOK
AU  - Hastings, Robin,
TI  - Microblogging and lifestreaming in libraries
SN  - 9781555707071
AV  - Z 674.75.S63  .H279b 2010 v.3
PY  - 2010///
CY  - New York
PB  - Neal-Schuman Publishers, Inc.
KW  - Librarians
KW  - Libraries
KW  - Library Web sites
N1  - Published in cooperation with the Library Information and Technology Association, a division of the American Library Association.--T.p. verso; Includes bibliographical references (p. 95-99) and index; Introduction : microblogging and lifestreaming basics -- Planning -- Implementation -- Marketing -- Best practices -- Measures of success
N2  - Edited by Ellyssa Kroski, the Tech Set is a series of 10 field guides if you will to library technology. Each one provides practical tips for library staff to fully integrate Web 2.0 applications into their jobs and libraries, and because they are focused for libraries, the reader does not have to reconfigure or reformat the ideas for library situations. In addition to the print volume, each has a podcast as well as author wikis. The volumes follow a standard format, with chapters covering planning, implementation, marketing, best practices, and measures of success. The volume reviewed here, Microblogging and Lifestreaming in Libraries, is oriented toward implementing services such as Twitter, Tumblr, and Friendfeed. Author Hastings helps to incorporate these tools into the marketing strategy for a library. This and other titles that are part of the Tech Set are recommended for libraries that want staff to participate fully in the Web 2.0 experience
ER  -