TY - BOOK AU - Chen, Shantell, AU - Fong, Carmen, TI - Creative business cards SN - 9789881294340;9881294347 AV - NC 1002.C4 .C860 2014 PY - 2014///];ΓäùΓÖ¡2014 CY - Hong Kong PB - SendPoints Publishing KW - Business cards N1 - Includes index N2 - Business cards are a statement of identity. Capable of conveying much more than contact information, they represent the creativity or style of a company in a very portable format. As an historical artifact in the digital age, they are constantly in danger of obsolescence and only those that truly stand out are memorable. One way to achieve the noteworthy is through the use of interactive features - from a built in musical comb that plays a tune when strummed to an envelope business card containing a customizable mini-portfolio. Others include the use of color, unusual shapes, or innovative materials such as wood, stainless steel, cotton, rubber and even temperature sensitive paper. Judging by the brilliant designs contained in this collection, the business card is here to stay! ER -