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	21.	The product manager's handbook / Linda Gorchels. by Gorchels, Linda Material type: Text; Format: print ; Literary form: Not fiction Publication details: Lincolnwood, Ill. : NTC Business Books, c1996 Availability: Items available for loan: Aklatang Emilio Aguinaldo-Information Resource Center (1)Call number: HF 5415.15 .G65 1996. Place hold Add to cart (remove)
	22.	Materials and innovative product development : using common sense / Gernot H. Gessinger. by Gessinger, G. H Material type: Text; Format: print ; Literary form: Not fiction Publication details: Amsterdam : Elsevier/Butterworth-Heinemann, c2009 Availability: Items available for loan: Aklatang Emilio Aguinaldo-Information Resource Center (1)Call number: TA 403.6 .G332 2009. Place hold Add to cart (remove)
	23.	Project management in new product development / Bruce T. Barkley, Sr. by Barkley, Bruce, -1939 Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : McGraw-Hill, c2008 Availability: Items available for loan: Aklatang Emilio Aguinaldo-Information Resource Center (1)Call number: TS 170 .B246 2008. Place hold Add to cart (remove)
	24.	From concept to consumer : how to turn ideas into money / Phil Baker. by Baker, Phil, -1943 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Upper Saddle River, NJ : FT Press, c2009 Availability: Items available for loan: Aklatang Emilio Aguinaldo-Information Resource Center (1)Call number: HF 5415.153 .B176 2009. Place hold Add to cart (remove)
	25.	Green marketing management / Robert Dahlstrom. by Dahlstrom, Robert F Material type: Text; Format: print ; Literary form: Not fiction Publication details: Australia : South-Western/Cengage Learning, c2011 Availability: Items available for loan: Aklatang Emilio Aguinaldo-Information Resource Center (2)Call number: HF 5413 .D138 2011, ... Place hold Add to cart (remove)
	26.	Creating powerful brands / Leslie de Chernatony, Malcolm McDonald and Elaine Wallace. by De Chernatony, Leslie, -1953 McDonald, Malcolm Wallace, Elaine Material type: Text; Format: print ; Literary form: Not fiction Publication details: London : Elsevier/Butterworth-Heinemann, 2011 Availability: Items available for loan: Aklatang Emilio Aguinaldo-Information Resource Center (1)Call number: HD 69.B7 .D356 2011. Place hold Add to cart (remove)
	27.	From brand vision to brand evaluation : the strategic process of growing and strengthening brands / Leslie de Chernatony. by De Chernatony, Leslie Material type: Text; Format: print ; Literary form: Not fiction Publication details: Oxford, UK : Elsevier/Butterworth-Heinemann, 2010 Availability: Items available for loan: Aklatang Emilio Aguinaldo-Information Resource Center (1)Call number: HD 69.B7 .D356 2010. Place hold Add to cart (remove)
	28.	New food product development : from concept to marketplace / Gordon W. Fuller. by Fuller, Gordon W Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boca Raton, FL : CRC Press, c2011 Availability: Items available for loan: Aklatang Emilio Aguinaldo-Information Resource Center (1)Call number: HD 9000.5 .F958 2011. Place hold Add to cart (remove)
	29.	The McGraw-Hill 36-hour course : product development / Andrea Belz. by Belz, Andrea Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : McGraw-Hill, c2011 Availability: Items available for loan: Aklatang Emilio Aguinaldo-Information Resource Center (1)Call number: HF 5415.153 .B419 2011. Place hold Add to cart (remove)
	30.	Innovation management and new product development / Paul Trott. by Trott, Paul Material type: Text; Format: print ; Literary form: Not fiction Publication details: Harlow, England : Financial Times/Prentice Hall/Pearson, c2012 Availability: Items available for loan: Aklatang Emilio Aguinaldo-Information Resource Center (1)Call number: HD 45 .T756 2012. Place hold Add to cart (remove)
	31.	The luxury strategy : break the rules of marketing to build luxury brands / Jean-Noe╠êl Kapferer and Vincent Bastien. by Kapferer, Jean-Noe╠êl Bastien, Vincent Material type: Text; Format: print ; Literary form: Not fiction Publication details: London : Kogan Page, 2012 Availability: Items available for loan: Aklatang Emilio Aguinaldo-Information Resource Center (2)Call number: HD 9999.L852 .K141 2012, ... Place hold Add to cart (remove)
	32.	Wikibrands : reinventing your company in a customer-driven marketplace / Sean Moffitt and Mike Dover. by Moffitt, Sean Dover, Mike Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : McGraw-Hill, c2011 Availability: Items available for loan: Aklatang Emilio Aguinaldo-Information Resource Center (1)Call number: HD 69.B7 .M724 2011. Place hold Add to cart (remove)
	33.	Managing product management : empowering your organization to produce competitive products and brands / Steven Haines. by Haines, Steven Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : McGraw-Hill, c2012 Availability: Items available for loan: Aklatang Emilio Aguinaldo-Information Resource Center (5)Call number: HF 5415.15 .H127 2012, ... Place hold Add to cart (remove)
	34.	How cool brands stay hot : branding to Generation Y / Joeri Van den Bergh and Mattias Behrer. by Bergh, Joeri van den, -1971 Behrer, Mattias Material type: Text; Format: print ; Literary form: Not fiction Publication details: London ;;Philadelphia : Kogan Page, 2013 Availability: Items available for loan: Aklatang Emilio Aguinaldo-Information Resource Center (1)Call number: HF 5415.332.Y66 .B453 2013. Place hold Add to cart (remove)
	35.	The lean practitioner's handbook / Mark Eaton. by Eaton, Mark, -1968 Material type: Text; Format: print ; Literary form: Not fiction London ;;Philadelphia : Kogan Page, [2013];2013 Availability: Items available for loan: Aklatang Emilio Aguinaldo-Information Resource Center (1)Call number: TS 155 .Ea85 2013. Place hold Add to cart (remove)
	36.	No cover image available Branding for dummies / by Bill Chiaravalle and Barbara Findlay Schenck. by Chiaravalle, Bill Schenck, Barbara Findlay Material type: Text; Format: print ; Literary form: Not fiction Hoboken, NJ : John Wiley & Sons, [2015] Availability: Items available for loan: Aklatang Emilio Aguinaldo-Information Resource Center (1)Call number: HF 5415.1255 .C430 2015. Place hold Add to cart (remove)
	37.	The experience economy / B. Joseph Pine II, James H. Gilmore. by Pine, B. Joseph Gilmore, James H Material type: Text; Format: print ; Literary form: Not fiction Boston, Mass. : Harvard Business Review Press, [2011];copyright 2011 Availability: Items available for loan: Aklatang Emilio Aguinaldo-Information Resource Center (1)Call number: HF 5415.15 .P652 2011. Place hold Add to cart (remove)
	38.	Strategic brand management / Richard Rosenbaum-Elliott, Larry Percy, & Simon Pervan. by Rosembaum-Elliott, Richard H Percy, Larry Pervan, Simon Material type: Text; Format: print ; Literary form: Not fiction Oxford, United Kingdom ;;New York, NY : Oxford University Press, c2018 Availability: Items available for loan: Aklatang Emilio Aguinaldo-Information Resource Center (1)Call number: HF 5415.15 .R722 2018. Place hold Add to cart (remove)
	39.	Strategic brand management / Richard Rosenbaum-Elliott, Larry Percy, & Simon Pervan. by Rosembaum-Elliott, Richard H Percy, Larry Pervan, Simon Material type: Text; Format: print ; Literary form: Not fiction Oxford, United Kingdom ;;New York, NY : Oxford University Press, c2018 Availability: No items available. Add to cart (remove)