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1.
Principles of service marketing and management / Chistopher Lovelock, Lauren Wright. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, NJ : Prentice Hall, c1999
Availability: Items available for loan: Aklatang Emilio Aguinaldo-Information Resource Center (1)Call number: HD 9981.5 .L944 1999.

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2.
Principles of service marketing and management / Christopher Lovelock, Lauren Wright. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Jersey : Pearson Education, c2002
Availability: Items available for loan: Aklatang Emilio Aguinaldo-Information Resource Center (1)Call number: HD 9981.5 .L944 2002.

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