A framework for international business / S. Tammer Cavusgil, Gary Knight, John R. Risenberger.
Material type: TextPublisher: New York : Pearson Education, [2013]Copyright date: 2013Edition: [International edition]Description: xxvii, 319 pages : illustrations ; 24 cmContent type:- text
- unmediated
- volume
- 9780132598941
- HD 30.28 .C316 2013
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
Graduate Studies | DLSU-D GRADUATE STUDIES Graduate Studies | HD 30.28 .C316 2013 (Browse shelf(Opens below)) | Available | 3AEA2015000313 |
"Always Learning"-- COVER.
Includes index.
This book provides students and practicing managers with a concise but thorough review of essential international business management concepts and techniques. It captures the new realities in international business as practiced today. It includes global sourcing, the impact of technological advances on globalization, the globalization of finance, emerging markets, the success of the smaller firm in international markets and corporate social responsibility.
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