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1.
Strategic market: segmentation : how to market to the rich, the middle class and the "masa" / Ned Roberto. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: {S.l.] : LifeCycle Press, 2002
Availability: Items available for loan: Aklatang Emilio Aguinaldo-Information Resource Center (1)Call number: HF 5415.127 .R54 2002.

2.
Segmentation strategies for hospitality managers : target marketing for competitive advantage / Ronald M. Morritt. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Haworth Press, c2007
Availability: Items available for loan: Aklatang Emilio Aguinaldo-Information Resource Center (1)Call number: TX 911.3.M3 .M834a 2007.

3.
The discipline of market leaders : choose your customers, narrow your focus, dominate your market / Michael Treacy and Fred Wiersema. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: london : HarperCollins Publishers, c1995
Availability: Items available for loan: Aklatang Emilio Aguinaldo-Information Resource Center (1)Call number: HD 41 .T710 1995.

4.
Niche denominators : success secrets exposed : top entrepreneurs reveal their prized money-making secrets / [Thomas Fernandez & Sant Qiu, with Olivia Lim ; foreword by Brian Tracy]. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Singapore : Maneuver Marketing Pte., 2010
Availability: Items available for loan: Aklatang Emilio Aguinaldo-Information Resource Center (1)Call number: HF 5386 .F391 2010.

5.
Mergers and acquisitions strategy for consolidations : roll-up, roll-out, and innovate for superior growth and returns / Norman W. Hoffmann. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill, c2012
Availability: Items available for loan: Aklatang Emilio Aguinaldo-Information Resource Center (1)Call number: HF 5415.127 .H675 2012.

6.
Precision marketing : maximizing revenue through relevance / Sandra Zoratti, Lee Gallagher. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Kogan Page, 2012
Availability: Items available for loan: Aklatang Emilio Aguinaldo-Information Resource Center (1)Call number: HF 5415.127 .Z768 2012.

7.
Market segmentation : how to do it and how to profit from it / Malcolm McDonald and Ian Dunbar. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chichester : John Wiley & Sons, c2012
Availability: Items available for loan: Aklatang Emilio Aguinaldo-Information Resource Center (1)Call number: HF 5415.127 .M459 2012.

8.
The long tail : why the future of business is selling less of more / Chris Anderson. by
Material type: Text Text; Format: print ; Literary form: Not fiction
New York : Hyperion, 2006
Availability: Items available for loan: Aklatang Emilio Aguinaldo-Information Resource Center (1)Call number: HF 5415.127 .An23 2006.

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