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1.
Cases in strategic marketing / Linda E. Swayne, Peter M. Ginter. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Englewood, Cliffs. NJ : Prentice Hall, c1993
Availability: Items available for loan: Aklatang Emilio Aguinaldo-Information Resource Center (1)Call number: HF 5415.135 .Sw28 1993.

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2.
Selected cases in strategic marketing : for the University of Pheonix / edited by Linda E. Swayne, Peter M. Ginter. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Needham Heights, Mass. : Simon & Schuster Custom Pub., [1995];copyright 1995
Availability: Items available for loan: Aklatang Emilio Aguinaldo-Information Resource Center (1)Call number: HF 5415.135 .Se48 1995.

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