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1.
Romancing the customer : maximizing brand value through powerful relationship management / Paul Temporal and Martin Trott. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Singapore : Wiley (Asia), c2001
Availability: Items available for loan: Aklatang Emilio Aguinaldo-Information Resource Center (1)Call number: HF 5415.55 .T249 2001.

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2.
Advanced brand management : managing brands in a changing world / Paul Temporal. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Singapore : John Wiley & Sons (Asia), 2010
Availability: Items available for loan: Aklatang Emilio Aguinaldo-Information Resource Center (1)Call number: HD 69.B7 .T249 2010.

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