000 00963nam a2200205Ia 4500
001 3129
003 0000000000
005 20211103120125.0
008 991018s1987 enka b 10110 eng
035 _a(AEA)721DD9D5864911D3B20900A024B58F5C
035 _a(DLSU-DASMA)BOOK08504
050 _aHF 5415.2
_b.R54 1987
100 _aRoberto, Eduardo L.
_935026
245 0 _aApplied marketing research:
_bfor data-based marketing decisions /
260 _aQuezon City :
_bAteneo de Manila University Press,
_cc1987.
520 _aMarketing reference book oriented to the research user in ASEAN countries. Provides readers with the necessary skills for critical evaluation of marketing research findings, conclusions, recommendations, and practices that are met in making marketing decisions (BIP-ADMUP).
942 _cFIL
999 _c34358
_d34358