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| 001 | 80811 | ||
| 003 | 0000000000 | ||
| 005 | 20211103212333.0 | ||
| 008 | 050817s2003 000 0 eng d | ||
| 020 | _a9715423760 | ||
| 040 | _erda | ||
| 050 |
_aP 92.P6 _b.Ab65 2003 |
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| 100 |
_aAbles, Higino A. _934821 |
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| 245 | 0 |
_aMass communication and Philippine society / _cHigino Alindogan Ables. |
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| 264 |
_aQuezon City : _bUniversity of the Philippines Press, _c2003 |
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| 300 |
_axii, 195 pages : _billustrations _c23 cm. |
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| 336 |
_atext _2rdacontent |
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| 338 |
_avolume _2rdacarrier |
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| 504 | _aIncludes bibliography and index. | ||
| 520 | _aAlthough written as a textbook, the book will prove informative and stimulating to anyone interested in the media. Higino Alindogan Ables, a professor or development communication in UPLB, has organized the book into four parts: historical background, contemporary picture, ethical dimensions, and theoretical and research issues of the Philippine mass communication. Though focusing mainly on print, radio and TV, the new media are also covered. The book was prepared under a Textbook Writing Grant from the U.P. System Creative and Research Scholarship Program. | ||
| 650 |
_aCommunication _zPhilippines _2sears _990944 |
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| 650 |
_aMass media _zPhilippines. _2sears _972667 |
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| 942 | _cFIL | ||
| 999 |
_c59200 _d59200 |
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