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008 | 060208s2004 000 0 eng d | ||
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035 | _a(AEA)2CCD004B719941598BAFC9FCB43713D1 | ||
040 |
_aAEA-IRC _cAEA-IRC _dAEA-IRC _erda |
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050 |
_aHC 79.I55 _b.V426 2004 |
||
100 | 1 |
_aVarian, Hal R. _921091 |
|
245 | 1 | 4 |
_aThe economics of information technology : _ban introduction / _cHal R. Varian, Joseph Farrell, Carl Shapiro. |
260 |
_aNew York : _bCambridge University Press, _c[2004] |
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264 | 1 |
_aNew York : _bCambridge University Press, _c[2004] |
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264 | 4 | _ccopyright 2004 | |
265 | _aMGT | ||
300 |
_ax, 102 p. ; _c22 cm. |
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336 |
_atext _2rdacontent |
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338 |
_avolume _2rdacarrier |
||
440 | 0 |
_aRaffaele Mattioli lectures _921092 |
|
520 | _aThe Economics of Information Technology is a concise and accessible review of important economic factors affecting information technology industries. These industries are characterized by high fixed costs and low marginal costs of production, large switching costs for users, and strong network effects. Hal Varian outlines the basic economics of these industries while Joseph Farrell and Carl Shapiro describe the impact of these factors on competition policy. The volume is an ideal introduction for undergraduate and graduate students in economics, business strategy, law and related areas. | ||
650 | 7 |
_aInformation technology _xEconomic aspects. _2sears _921093 |
|
650 | 7 |
_aComputer industry. _2sears _921094 |
|
700 | 1 |
_aFarrell, Joseph. _921095 |
|
700 | 1 |
_aShapiro, Carl. _921096 |
|
942 |
_2lcc _cGS |
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984 |
_a044568 _blpg |