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005 20180208140740.0
008 060208s2004 000 0 eng d
020 _a0521605210
035 _a(AEA)2CCD004B719941598BAFC9FCB43713D1
040 _aAEA-IRC
_cAEA-IRC
_dAEA-IRC
_erda
050 _aHC 79.I55
_b.V426 2004
100 1 _aVarian, Hal R.
_921091
245 1 4 _aThe economics of information technology :
_ban introduction /
_cHal R. Varian, Joseph Farrell, Carl Shapiro.
260 _aNew York :
_bCambridge University Press,
_c[2004]
264 1 _aNew York :
_bCambridge University Press,
_c[2004]
264 4 _ccopyright 2004
265 _aMGT
300 _ax, 102 p. ;
_c22 cm.
336 _atext
_2rdacontent
338 _avolume
_2rdacarrier
440 0 _aRaffaele Mattioli lectures
_921092
520 _aThe Economics of Information Technology is a concise and accessible review of important economic factors affecting information technology industries. These industries are characterized by high fixed costs and low marginal costs of production, large switching costs for users, and strong network effects. Hal Varian outlines the basic economics of these industries while Joseph Farrell and Carl Shapiro describe the impact of these factors on competition policy. The volume is an ideal introduction for undergraduate and graduate students in economics, business strategy, law and related areas.
650 7 _aInformation technology
_xEconomic aspects.
_2sears
_921093
650 7 _aComputer industry.
_2sears
_921094
700 1 _aFarrell, Joseph.
_921095
700 1 _aShapiro, Carl.
_921096
942 _2lcc
_cGS
984 _a044568
_blpg