000 01915nam a2200325 i 4500
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008 991018s2014 enka b 10110 eng
020 _a9780273791935
040 _erda
_aAEA-IRC
_cAEA-IRC
_dAEA-IRC
050 1 4 _aHD 30.22
_b.K22 2014
100 1 _aKeat, Paul G.
_921131
245 1 0 _aManagerial economics :
_beconomic tools for today's decision makers /
_cPaul G. Keat, Philip K. Y. Young, Stephen E. Erfle.
250 _a7th edition, [global edition].
260 _aBoston :
_bPearson,
_c[2014]
264 1 _aBoston :
_bPearson,
_c[2014]
264 4 _ccopyright 2014
265 _aFFB
300 _a619 pages ;
_c26 cm.
336 _atext
_2rdacontent
338 _avolume
_2rdacarrier
490 1 _aAlways learning.
504 _aIncludes index.
520 _aFor upper-level undergraduate and first-year MBA courses in managerial and applied economics. This Global Edition has been edited to include enhancements making it more relevant to students outside the United States This text will excite readers by providing a more linear progression, while proving the consistency and relevance of microeconomic theory. The Seventh Edition welcomes a new co-author, Stephen Erfle of Dickinson College, who has contributed many revisions and improvements to the quantitative sections of the text, as well as provided a major addition: the use of Excel in the presentation of many of the numerical and graphical illustrations presented throughout the text. To strengthen students' ability to use Excel-a critical skill in today's job market-new Excel Applications (Excel Apps) allow readers to turn the static figures and tables in the text into dynamic illustrations.
650 0 _aManagerial economics.
_921123
700 1 _aYoung, Phillip K. Y.
_921132
700 1 _aErfle, Stephen.
_921133
942 _2lcc
_cGS
984 _a065098
_blac