000			01644nam a2200217 a 4500
999			_c6107 _d6107
001			52977
003			0000000000
005			20180208133103.0
008			030926s2003 000 0 eng d
020			_a0324183313
035			_a(AEA)6EA761D87C48418EA11BDD122B7A76C2
040			_aAEA-IRC _cAEA-IRC _dAEA-IRC
050			_aHD 30.22 _b.H616f 2003
100	1		_aHirschey, Mark. _921138
245	1	0	_aFundamentals of managerial economics / _cMark Hirschey.
250			_a7th ed.
260			_aMason, Ohio : _bThomson/South Western, _cc2003.
265			_aFFB
300			_axxiii, 714 p. : _bill. ; _c27 cm.
520			_aThe seventh edition of this market-leading text continues its tradition of providing a solid foundation of economic understanding for use in managerial decision making. It offers a practical treatment of economic theory and analysis in an intuitive, algebra-based format. Its focus is on presenting those aspects of economic theory and analysis that are most relevant to students of business administration, and a wide variety of examples and simple numerical problems are used to illustrate the application of managerial economics to a vast assortment of practical situations. The nature of the decision process and the role economic analysis plays in that process are emphasized throughout. This major revision is designed to maximize accessibility for a student audience with little or no background in economics or higher-level mathematics. The text focuses on the economics--not the mathematics--of the managerial decision process.
650		7	_aManagerial economics. _2sears _921123
942			_2lcc _cGS
984			_a041866 _blpg