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_d6153
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005 20180209141510.0
008 150521s2015 nju 001 0 eng
020 _a9781119121640 (pbk.)
040 _erda
_aAEA-IRC
_cAEA-IRC
_dAEA-IRC
050 0 0 _aHD 30.28
_b.T649 2015
100 1 _aTovstiga, George.
_921281
245 1 0 _aStrategy in practice :
_ba practitioner's guide to strategic thinking /
_cGeorge Tovstiga.
250 _a3rd Edition.
260 _aHoboken :
_bWiley,
_c2015.
264 1 _aHoboken :
_bWiley,
_c2015.
265 _aCDB
265 _aFJI
300 _axiii, 351 pages :
_billustrations, (black and white) ;
_c24 cm.
336 _atext
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
500 _aPrevious edition: 2013.
500 _aIncludes index.
505 0 _aPreface to the first edition -- Preface to the second edition -- Preface to the third edition -- About the author -- Introduction strategy in practice -- Strategic thinking -- Sense making and strategic insight -- Insight-driven strategic analysis -- Appendices: -- Appendix A: Probing the strategic boundaries of the firm's unique competing space -- Appendix B: Strategy mapping and narrative (based on analysis of the relevant strategy building blocks) -- Index.
520 _aA practitioner-focused approach to strategy and real-world strategic thinking This 3rd edition has been revised and updated throughout to reflect the current thinking in strategy in view of the current economic and business climate. It questions how we are thinking differently about strategy now, in light of emerging from the global economic crisis. It includes new and updated case illustrations throughout, plus a new chapter on Strategy Execution and Performance Appraisal. Rigorously founded on current thinking and theoretical concepts in the field of strategic management, Strategy in Practice
650 0 _aStrategic planning.
_918445
942 _2lcc
_cGS
984 _a064870
_a065090
_blac