000 01963cam a2200313 i 4500
999 _c6157
_d6157
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005 20181115123106.0
008 150716s2016 enk 001 0 eng
020 _a9781107544048
040 _erda
_aAEA-IRC
_cAEA-IRC
_dAEA-IRC
050 0 0 _aHD 30.28
_b.P97 2016
100 1 _aPuranam, Phanish.
_921291
245 1 0 _aCorporate strategy :
_btools for analysis and decision-making /
_cPhanish Puranam and Bart Vanneste.
260 _aCambridge ;
_aNew York :
_bCambridge University Press,
_c2016.
264 1 _aCambridge ;
_aNew York :
_bCambridge University Press,
_c2016.
265 _aFJI
300 _axxii, 298 pages ;
_c23 cm.
336 _atext
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
504 _aIncludes index.
520 _aMany companies are not single businesses but a collection of businesses with one or more levels of corporate management. Written for managers, advisors and students aspiring to these roles, this book is a guide to decision-making in the domain of corporate strategy. It arms readers with research-based tools needed to make good corporate strategy decisions and to assess the soundness of the corporate strategy decisions of others. Readers will learn how to do the analysis for answering questions such as 'Should we pursue an alliance or an acquisition to grow?', 'How much should we integrate this acquisition?' and 'Should we divest this business?'. The book draws on the authors' wealth of research and teaching experience at INSEAD, London Business School and University College London. A range of learning aids, including easy-to-comprehend examples, decision templates and FAQs, are provided in the book and on a rich companion website.
650 0 _aStrategic planning.
_918445
650 0 _aDecision making.
_912162
650 0 _aIndustrial management.
_920545
700 1 _aVanneste, Bart.
_921292
942 _2lcc
_cGS
984 _a065088
_blac