000 | 01265nam a2200277 i 4500 | ||
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999 |
_c6309 _d6309 |
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001 | 91329 | ||
003 | 0000000000 | ||
005 | 20180213125402.0 | ||
008 | 060210s1999 000 0 eng d | ||
035 | _a(AEA)6C77E6B9519C41C79E482B6265711195 | ||
040 |
_aAEA-IRC _cAEA-IRC _dAEA-IRC _erda |
||
050 |
_aHF 5415.2 _b.C883 1999 |
||
100 | 1 |
_aCrosby, John V. _921788 |
|
245 | 1 | 0 |
_aHandbook of practical marketing and sales forecasting techniques : _bcycles, trends, and turning points / _cJohn V. Crosby. |
260 |
_a(Chicago), Ill. : _bNTC Business Books, _c[1999] |
||
264 | 1 |
_a(Chicago), Ill. : _bNTC Business Books, _c[1999] |
|
264 | 4 | _ccopyright 1999 | |
265 | _aFJI | ||
300 |
_axiii, 323 p. : _bill. ; _c23 cm. |
||
336 |
_atext _2rdacontent |
||
338 |
_avolume _2rdacarrier |
||
440 | 0 |
_aAmerican Marketing Association. _921789 |
|
520 | _aPresents a systematic, graphic approach to forecasting the effectiveness of various sales and marketing activities and initiatives, for higher-level marketing and sales professionals whose duties include forecasting economies, industries, market segments, and product lines. | ||
650 | 7 |
_aMarketing research. _2sears _921790 |
|
650 | 7 |
_aSales forecasting. _2sears _921791 |
|
710 | 2 |
_aAmerican Marketing Association. _921789 |
|
942 |
_2lcc _cGS |
||
984 |
_a044584 _blpg |