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| 003 | 0000000000 | ||
| 005 | 20180217140633.0 | ||
| 008 | 991018s1997 enka b 10110 eng | ||
| 020 | _a0534244742 | ||
| 035 | _a(DLSU-DASMA)BOOK12261 | ||
| 035 | _a(AEA)721DED7A864911D3B20900A024B58F5C | ||
| 040 | _dAEA-IRC | ||
| 050 | 1 | 4 |
_aHM 258 _b.W716 1997 |
| 100 | 1 |
_aWimmer, Roger D. _922231 |
|
| 245 | 1 | 0 |
_aMass media research : _ban introduction / _cRoger D. Wimmer, Joseph R. Dominick. |
| 250 | _a5th ed. | ||
| 260 |
_aBelmont : _bWadsworth Pub., _cc1997. |
||
| 265 | _aWSI | ||
| 300 |
_axiii, 498 p. : _bill. ; _c23 cm. |
||
| 440 | 0 |
_aWadsworth series in mass communication and journalism _922232 |
|
| 500 | _aIncludes index | ||
| 520 | _aThis text effectively presents both principles and techniques of statistics and research methods in a totally mass media oriented context. The text presents the research process and enables students to understand analysis and reports from secondary sources. --- Amazon.com | ||
| 650 | 4 |
_aMass media _xSocial aspects. _922233 |
|
| 650 | 0 |
_aCommunications. _922234 |
|
| 700 | 1 |
_aDominick, Joseph R. _922235 |
|
| 942 |
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| 984 |
_a027085 _blpg |
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