000 | 01494nam a2200277Ia 4500 | ||
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001 | 205128 | ||
003 | 0000000000 | ||
005 | 20211104043302.0 | ||
008 | 080811s2007 xx 000 0 eng d | ||
020 | _a9789719385202 | ||
035 | _a(0000000000)205128 | ||
050 |
_aHD 69.B7 _b.D349 2007 |
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100 |
_aDe Asis, Karen V. _945525 |
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245 | 0 |
_aColor folders in the mind : _ba branding story : a metaphorical guide to tracking your brand anytime, anywhere / _cby Karen V. De Asis ; [edited by Margie Quimpo-Espino ; foreword by Socorro C. Ramos]. |
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260 |
_aQuezon City : _bK.V. De Asis, _cc2007. |
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300 |
_a116 p. : _bill. _c21 cm. |
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500 | _aBonus chapter on Who are ethical Filipino managers"--Cover. | ||
520 | _aColor Folders in the Mind is rich with marketing wisdom, and provides a clear roadmap for every one who wants to build a successful brand. It brings to light the elements that help global brands remain successful, and illustrated how local brands adopt brilliant marketing strategies to transform themeselves into world class brands. | ||
700 |
_aEspino, Margie Quimpo. _945526 |
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942 | _cFIL | ||
999 |
_c78974 _d78974 |