000			01954cam a22003257i 4500
001			344073
003			0000000000
005			20210824090053.0
008			160209s2016 enk b 001 0 eng
020			_a9781119165552 (pbk.)
040			_erda
050	0	0	_aHD 30.4 _b.Se47 2016
100	1		_aSekaran, Uma, _eauthor. _928887
245	1	0	_aResearch methods for business : _ba skill-building approach / _cUma Sekaran and Roger Bougie.
250			_aSeventh edition.
260			_aChichester, West Sussex : _bWiley, _c[2016].
264		1	_aChichester, West Sussex : _bWiley, _c[2016].
265			_aFFB
300			_axxiii, 420 pages ; _c24 cm.
336			_atext _2rdacontent
337			_aunmediated _2rdamedia
338			_avolume _2rdacarrier
504			_aIncludes bibliographical references and index.
520			_aResearch Methods for Business: A Skill-Building Approach is a concise and straightforward introduction for students to the world of business research. The skill-building approach provides students with practical perspectives on how research can be applied in real business situations. Maintaining Uma Sekaran s popular and accessible style of writing, Roger Bougie draws upon his extensive experience in the field to present an up-to-date guide on business research which is ideal for aspiring managers. The seventh edition has been fully revised and updated to include cutting-edge examples and enriched pedagogical features designed to improve student learning outcomes. There is now an increased emphasis on the relationship between the scientific and the pragmatic approaches to research, while the key concepts are explored and applied to real-life research throughout the book. --Amazon.co.uk
650		0	_aBusiness _xResearch _xMethodology. _921248
700	1		_aBougie, Roger, _eauthor. _928888
942			_2lcc _cGS
984			_a067220 _blac
999			_c8394 _d8394