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001 | 343606 | ||
003 | 0000000000 | ||
005 | 20211104091411.0 | ||
008 | 190128n 000 0 eng d | ||
040 | _erda | ||
050 |
_aHD 30.23 _b.P935 2019 |
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245 | 0 |
_aPredictive analytics for business strategy / _creasoning from data to actionable knowledge / ;Jeffrey T. Prince. |
|
264 |
_aNew York, NY : _bMcGrawhill Education, _cc2019. |
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300 |
_axviii, 348 pages _b24 cm. |
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336 |
_atext _2rdacontent |
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337 |
_aunmediated _2rdamedia |
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338 |
_avolume _2rdacarrier |
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504 | _aIncludes index. | ||
520 | _aDesigned for courses that provide a conceptual and broad-based introduction to econometrics and business analytics, Predictive Analytics for Business Strategy, 1st edition provides future managers with a basic understanding of what data can do in forming business strategy without getting into a taxonomy of models and their statistical properties. Through engaging questions, explanations, and applications, students develop a deeper understanding of the fundamental reasoning behind how and why analysis can generate actionable knowledge and learn to think critically about whether a given analysis has merit or not. --Amazon.co.uk | ||
650 |
_a Business planning _2sears _921283 |
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650 |
_aBusiness planning _2sears _921283 |
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650 |
_aQuantitative research. _2sears _9102618 |
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942 | _cCIR | ||
999 |
_c90923 _d90923 |