Effective public relations / (Record no. 57001)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01211nam a2200253Ia 4500 |
| 001 - CONTROL NUMBER | |
| control field | 59229 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | 0000000000 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20211103203412.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 970101s2001 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 751312908 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (AEA)2B38FEC47B1D47F3800D326A8961C628 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | AEA |
| Transcribing agency | AEA |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HD 59 |
| Item number | .Al41 2001 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Ali, Moi |
| 9 (RLIN) | 87207 |
| 245 #0 - TITLE STATEMENT | |
| Title | Effective public relations / |
| Statement of responsibility, etc. | Moi Ali. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | London : |
| Name of publisher, distributor, etc. | Dorling Kindersley, |
| Date of publication, distribution, etc. | 2001 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Other physical details | 72 p. : col. ill. |
| Dimensions | 18 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Lists techniques in developing effective public relations skills and publicity campaigns. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Presents tips on how to generate and manage publicity- from recognizing public relations opportunities, to creating and sustaining media coverage. Shows the manner of identifying and targeting audience, and provides techniques for presenting information, whether writing news releases, or organizating press conferences, and product launches. Diagrams, charts and illustrations accompany the information. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Public relations |
| Source of heading or term | sears |
| 9 (RLIN) | 23127 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Public relations |
| Source of heading or term | sears |
| 9 (RLIN) | 23127 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Reference |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Aklatang Emilio Aguinaldo-Information Resource Center | Aklatang Emilio Aguinaldo-Information Resource Center | Reference | 05/16/2005 | REF-001467 | HD 59 .Al41 2001 | 3AEA0000276390 | 11/03/2021 | 11/03/2021 | Reference |
