MARC details
| 000 -LEADER |
|---|
| fixed length control field |
01503cam a2200325 i 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
333124 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
0000000000 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20180213125141.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
150223s2015 pau b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
2015003117 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9781466682313 (hardcover : alk. paper) |
| 040 ## - CATALOGING SOURCE |
|---|
| Description conventions |
rda |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF 5415.5 |
| Item number |
.N178 2015 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Nasir, Suphan, |
| Dates associated with a name |
1978- |
| 9 (RLIN) |
19807 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Customer relationship management strategies in the digital era / |
| Statement of responsibility, etc |
Suphan Nasir, Istanbul University, Turkey. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
Hershey : |
| Name of publisher, distributor, etc |
Business Science Reference, An Imprint of IGI Global, |
| Date of publication, distribution, etc |
[2015]. |
| 264 #1 - PUBLISHER--PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
Hershey : |
| Name of publisher, distributor, etc |
Business Science Reference, An Imprint of IGI Global, |
| Date of publication, distribution, etc |
[2015]. |
| 265 ## - SOURCE FOR ACQUISITION/SUBSCRIPTION ADDRESS |
|---|
| Source for acquisition/subscription address |
ForeFront Book Co., Inc. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xvii, 322 pages ; |
| Dimensions |
29 cm. |
| 336 ## - rdacontent |
|---|
| Content type term (R) |
text |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
|---|
| Media type term |
unmediated |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
|---|
| Carrier type term |
volume |
| Source |
rdacarrier |
| 490 0# - SERIES STATEMENT |
|---|
| Series statement |
A volume in the advances in marketing, customer relationship management, and E-Services (AMCRMES) book series |
| 500 ## - GENERAL NOTE |
|---|
| General note |
"Premier Reference Source"--Cover. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes bibliographical references (pages 268-318) and index. |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc |
"This book blends the literature from the fields of marketing and information technology in an effort to examine the effect that technological advances have on the interaction between companies and their customers"-- |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Customer relations |
| General subdivision |
Management. |
| 9 (RLIN) |
19808 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Information technology |
| General subdivision |
Management. |
| 9 (RLIN) |
12158 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Library of Congress Classification |
| Item type |
Graduate Studies |
| 984 ## - WLN AUTOMATIC HOLDINGS STATEMENT (OCLC) |
|---|
| Holding library identification number |
065523 |
| Physical description codes |
lac |
