Mass media research : (Record no. 6429)

MARC details
000 -LEADER
fixed length control field 00866nam a2200265 4500
001 - CONTROL NUMBER
control field 7419
003 - CONTROL NUMBER IDENTIFIER
control field 0000000000
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20180217140633.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 991018s1997 enka b 10110 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0534244742
035 ## - SYSTEM CONTROL NUMBER
System control number (DLSU-DASMA)BOOK12261
035 ## - SYSTEM CONTROL NUMBER
System control number (AEA)721DED7A864911D3B20900A024B58F5C
040 ## - CATALOGING SOURCE
Modifying agency AEA-IRC
050 14 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HM 258
Item number .W716 1997
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Wimmer, Roger D.
9 (RLIN) 22231
245 10 - TITLE STATEMENT
Title Mass media research :
Remainder of title an introduction /
Statement of responsibility, etc Roger D. Wimmer, Joseph R. Dominick.
250 ## - EDITION STATEMENT
Edition statement 5th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Belmont :
Name of publisher, distributor, etc Wadsworth Pub.,
Date of publication, distribution, etc c1997.
265 ## - SOURCE FOR ACQUISITION/SUBSCRIPTION ADDRESS
Source for acquisition/subscription address Witfields Sales, Inc.
300 ## - PHYSICAL DESCRIPTION
Extent xiii, 498 p. :
Other physical details ill. ;
Dimensions 23 cm.
440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE
Title Wadsworth series in mass communication and journalism
9 (RLIN) 22232
500 ## - GENERAL NOTE
General note Includes index
520 ## - SUMMARY, ETC.
Summary, etc This text effectively presents both principles and techniques of statistics and research methods in a totally mass media oriented context. The text presents the research process and enables students to understand analysis and reports from secondary sources. --- Amazon.com
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Mass media
General subdivision Social aspects.
9 (RLIN) 22233
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Communications.
9 (RLIN) 22234
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Dominick, Joseph R.
9 (RLIN) 22235
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Item type Graduate Studies
984 ## - WLN AUTOMATIC HOLDINGS STATEMENT (OCLC)
Holding library identification number 027085
Physical description codes lpg
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Inventory number Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Library of Congress Classification     Graduate Studies DLSU-D GRADUATE STUDIES DLSU-D GRADUATE STUDIES Graduate Studies 01/23/2018 Witfields Sales, Inc. 027085   HM 258 .W716 1997 3AEA0000311842 01/23/2018 01/23/2018 Graduate Studies