MARC details
| 000 -LEADER |
|---|
| fixed length control field |
02164nam a2200265Ia 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
183753 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
0000000000 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20211104035823.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
100223s2010 nyum b a001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9781555707057 |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
Z 716.85 |
| Item number |
.R567 2010 v.4 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Robinson, Thomas Sean Casserley, |
| Dates associated with a name |
-1966 |
| 9 (RLIN) |
111304 |
| 245 #0 - TITLE STATEMENT |
|---|
| Title |
Library videos and webcasts / |
| Statement of responsibility, etc. |
Thomas Sean Casserley Robinson. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc. |
New York : |
| Name of publisher, distributor, etc. |
Neal-Schuman Publishers, |
| Date of publication, distribution, etc. |
c2010. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xi, 127 p. : |
| Other physical details |
ill. |
| Dimensions |
23 cm. |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Published in cooperation with the Library Information and Technology Association, a division of the American Library Association.--T.p. verso. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes bibliographical references (p. 121-122) and index. |
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
Introduction : library video and webcast basics -- Planning -- Implementation -- Marketing -- Best practices -- Measures of success. |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc. |
Begins with a video and Webcast basics,such as identifying and gathering everything one will need to get started,including funding.Covers getting buy-in from staff and the ABCs of looking for ideas and inspiration and preparing to create a video. Covers how to create a basic video, including basic and advanced quality techniques,along with how to create a collection of library video geared toward a variety of specific subjects,such as marketing,service announcements,video tours,interviews,annual reports,and instructional screen casts. Covers how to get the word out,how to develop a brand, and how to use video hosting services such as YouTube and other social networks.Features a list of inspiring and creative library videos as well as pratical tips and advice, and thoughts on the creative process.Explains how to measure the success of library video implementation by tracking views and usage of of one's video with popular and,often,free Web metric tools. Primarily for the use of the librarians yet accessible for other researchers. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Libraries |
| 9 (RLIN) |
3083 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Libraries and video recording. |
| 9 (RLIN) |
111305 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Webcasting. |
| 9 (RLIN) |
111306 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Reference |
