The little know-it-all : common sense for designers / [edited by Robert Klanten, Mika Mischler and Silja Bilz ; text by Silja Bilz ; all text translated by Michael Robinson].
Material type:![Text](/opac-tmpl/lib/famfamfam/BK.png)
- 9783899553482
- Z 246 .B499 2011
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Aklatang Emilio Aguinaldo-Information Resource Center Reference | Z 246 .B499 2011 (Browse shelf(Opens below)) | Not for loan | 3AEA2014003861 |
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Z 244.3 .P751 2000 Pocket pal : a graphic arts production handbook. / | Z 245.5 .B464 2002 The best of newspaper design -- 17. | Z 245.5 .B464 2008 The Best of newspaper design. | Z 246 .B499 2011 The little know-it-all : common sense for designers / | Z 246 .B771 2012 The elements of typographic style / | Z 246 .J979 2012 Graphic design before graphic designers : the printer as designer and craftsman 1700-1914 / | Z 246 .K868 2001 bLayout index / |
Previous ed.: 2007.
Includes bibliographical references (p. 337-343) and index.
1.0. Foreword -- 2.0. Contents -- 3.0. Design -- 4.0. Typography -- 5.0. Digital media -- 6.0. Production -- 7.0. Marketing -- 8.0. Law -- 9.0. Organisation -- 10.0. References -- 11.0. Notes -- 12.0. Index -- 13.0. Imprint.
This updated new edition of The Little Know-It-All provides the fundamental information designers need to know to thrive in their growing field of practice. It is an indispensable manual of the knowledge currently required of designers as the evolution of media re-defines their role and expands the disciplines in which they must be competent. Divided into the seven chapters Design, Typography, Digital Media, Production, Marketing, Law, and Organization, the book offers concise analysis as well as definitions of unique vocabulary. Written for a global audience, it expounds on various international formats and legalities.
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