Research perspectives on social media influencers and their followers / edited by Brandi Watkins.

Contributor(s): Material type: TextTextPublisher: Lanham : Lexington Books, [2021]Description: 1 online resourceContent type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
Subject(s): Additional physical formats: Print version:: Research perspectives on social media influencers and their followersLOC classification:
  • HM 742 R429 2021
Summary: "This book analyzes social media influencers and their relationship with their online followers. Each chapter represents a unique theoretical and methodological approach to examining the importance of this relationship from a variety of perspectives and contexts"-- Provided by publisher.
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode
Books Books DLSU-D Senior High School Circulation Circulation HM 742 R429 2021 (Browse shelf(Opens below)) 001192 Available 3SHS2019001192

Includes bibliographical references and index.

"This book analyzes social media influencers and their relationship with their online followers. Each chapter represents a unique theoretical and methodological approach to examining the importance of this relationship from a variety of perspectives and contexts"-- Provided by publisher.

Description based on print version record and CIP data provided by publisher.

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