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1.
Marketing research : methodological foundations / Gilbert A. Churchill, Jr., Dawn Lacobucci. by Series: Harcourt series in marketing
Edition: 8th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Forth Worth : Harcourt College Publishers, c2002
Availability: Items available for loan: DLSU-D GRADUATE STUDIES (1)Call number: HF 5415.2 .C475 2002.

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2.
Marketing models : multivariate statistics and marketing analytics / Dawn Iacobucci. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Australia ;;Mason, Ohio : South-Western, Cengage Learning, c2013
Availability: Items available for loan: Aklatang Emilio Aguinaldo-Information Resource Center (1)Call number: HF 5415.2 .Ia1 2013.

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3.
Marketing management / Dawn Iacobucci. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Stamford, CT : Cengage Learning, 2015
Availability: Items available for loan: Aklatang Emilio Aguinaldo-Information Resource Center (1)Call number: HF 5415.13 .Ia1 2015.

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