The best of marketing Rx : for brand & marketing executives / Ned Roberto [i.e. E.L. Roberto] with Ardy Roberto.
Material type: TextPasig City : Anvil Publishing, ©2009Description: 283 p. 22 cmContent type:- text
- volume
- 9789712722097
- HF 5415.13 .R540 2009
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
Isagani R. Cruz Collection | Aklatang Emilio Aguinaldo-Information Resource Center | HF 5415.13 .R540 2009 (Browse shelf(Opens below)) | Not for loan | 3IRC0000007782 |
"A compilation of the best marketing Rx columns that have appeared in the Philippine Daily Inquirer's #1 marketing column."
"Marketing prescriptions for marketing executives who want their brand to succeed and go on succeeding."
Columns from the authors' popular newspaper column offering ideas and solutions in marketing in reader-friendly text.
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